As the global marketplace grows with every day, so too does the need for organisations to find new ways of sustaining their advantage in the marketplace. My research explores how leaders can build Organisational Citizenship Behavior among employees and utilise their people as a crucial source of competitive advantage.
Self-Determination Theory (SDT) is a theory of motivation and highlights the significance of psychological need satisfaction to motivate employees. Psychological needs satisfaction refers to the satisfaction of basic psychological needs, considered essential for optimal behavior and performance among employees.
The three psychological needs are innate and when these needs are supported and fulfilled, they promote volitional effort for activities and Organisational Citizenship Behavior (OCB). Psychological need satisfaction has long been central to work motivation theory, and is asserted to be among the most crucial elements in the area of work motivation and commitment among employees.
..findings show that overall the majority of SDT dimensions were significantly correlated to OCB dimensions.
Source: Roche and Haar (2013)
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